October 7, 2025

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J.I.D Releases “Sk8” Music Video ~ An Atlanta Affair

J.I.D RELEASES “SK8” MUSIC VIDEO — A LOVE LETTER TO ATLANTA’S ROLLER RINK CULTURE FEATURING CIARA, EARTHGANG, JERMAINE DUPRI, BABY KIA AND MORE!

OFF CRITICALLY ACCLAIMED ALBUM

GOD DOES LIKE UGLY — LISTEN HERE

GOD DOES LIKE WORLD TOUR KICKS OFF IN VIRGINIA BEACH, VA NEXT WEDNESDAY!

Atlanta, GA — October 7, 2025 — Critically acclaimed rapper and Atlanta native J.I.D releases the official music video for “Sk8,” a standout track from his critically acclaimed album God Does Like Ugly. Shot across the city’s legendary roller rinks — including the storied Golden Glide and Cascade rinks — the visual celebrates the heartbeat of Atlanta’s skate scene and the community that shaped it. Watch above or via: https://www.youtube.com/watch?v=qb-MVzNoscM

Directed by Maya Table, “Sk8” blends high-energy performance with vibrant, kinetic camerawork that glides through the rink like wheels on lacquered wood. The video starring Ciara and Earthgang who appear on teh song also features special appearances from Atlanta legends, culture-shapers, and friends including Kilo Ali, Jermaine Dupri, Bijan Robinson, Baby Kia, BunnaB, Jace, Key!, Swavay, Ben Reilly, Jasper, KP the Great, Queen Flip, and NuFace.

The video comes on the heels of J.I.D’s recently announced God Does Like World Tour which will see the rapper play some of the biggest venues of his career as a headliner. See tour dates below:

Download all tour assets HERE

The tour announcement comes soon after the release of J.I.D’s fourth studio album God Does Like Ugly (listen here). The fifteen track album features some of music’s biggest luminaries including Clipse, Ciara, Don Toliver, Ty Dolla $ign, Vince Staples, Westside Gunn, 6lack, Jessie Reyez, Earthgang, Mereba, and Baby Kia. Music critics and fans have been praising the album as one of the year’s best rap albums and J.I.D as “one of rap’s most reliable presences” (Wonderland).

Listen to God Does Like Ugly by J.I.D here:

https://JID.lnk.to/GodDoesLikeUgly

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